Overview
Veritasi Homes Limited is a premium real estate company specializing in providing advisory and developmental real estate services in Nigeria. Driven by innovation, Veritasi is particular about delivering more value to its client base in the Lagos upscale home market.
Before its emergence in the luxury market, the company’s vision was to provide affordable homes to the average Nigerian. With over 500 clients in its portfolio, Veritasi needed to improve its overall communications strategy and media production quality. Jivagate was sought to help strengthen and restructure its entire communication process.
What We Did & Results
Communications Strategy
We developed a comprehensive communications strategy covering social media, email marketing, YouTube, scriptwriting, photography, and videography, aligning all messaging with the company’s core values and business goals. The implementation of this strategy improved internal processes, guided content creation, and provided a clear framework for all communications activities.
Media Team Advisory & Structuring
We advised management on strategic next steps for the media team, conducted in-house training and strategy sessions, and monitored team output. We also recommended the best equipment for photography and videography. As a result, the team’s ideation process improved, collaboration increased, and KPIs were clarified, enabling consistent, high-quality media production.
Public Relations
We created and implemented effective PR strategies to enhance the company’s online reputation and strengthen corporate relationships. This elevated brand visibility and credibility across digital and traditional channels.
Website Design – UI/UX and Development
We redesigned the website to optimize user experience, with user-focused copywriting, responsive design, and easy navigation. The updated website improved engagement, accessibility, and functionality, serving as a hub for the company’s luxury and advisory services.
Impact & Outcomes
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Enhanced Media Output: Improved social media content, video, and photography quality.
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Effective Digital Marketing: Email marketing strategies became more targeted and impactful; YouTube channel activity increased, reaching the first 1,000 subscribers.
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Stronger Team Operations: The media team became more engaged, collaborative, and aligned with company goals.
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Clear Communication Framework: A robust strategy guided all content creation, messaging, and audience engagement, improving overall brand perception.
Through these interventions, Veritasi Homes strengthened its communications, elevated its brand presence, and positioned itself effectively in the luxury real estate market.